Matthew McConaughey On the Power of Persistence and Trusting Your Spirit

Academy award winning actor, New York Times bestselling author and Creative Director for Wild Turkey, Matthew McConaughey sits down with Zane Lowe to discuss the importance of forging your own path, listening to your instincts and trusting your spirit to drive creativity and connections. Having always moved to the beat of his own drum in the name of authenticity, McConaughey gets real on topics like creative ruts, searching for inspiration and creating real connections through brand stories.

From Advertising Week New York 2021.


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